CA ETEC formalizes alliance with ICEF to help U.S. institutions meet vetted overseas study agents

 

2011 ICEF North American Workshop Miami, Florida

As part of its goal to promote the US as a study destination, CA ETEC is committed to the proliferation of resources and opportunities that give US education providers a competitive advantage in the international education market. As part of this mandate, CA ETEC maintains an alliance with ICEF; the world’s leading organizer of educator-agent networking events, including the ICEF North America Workshop, an event connecting US educators with fully vetted, international educational agents.

Since its first occurrence, the ICEF North America Workshop has expanded vigorously every year. In 2011, this workshop grew by an impressive 17%, stimulated by a 29% increase in the number of attending higher education institutions, who now constitute the largest educational sector represented at the workshop (38% – the other participants being evenly divided between secondary and language schools). This numbers demonstrate an unmistakable growing tendency among educators to embrace educational agents as a reliable source of high quality international students.

In total, the ICEF Miami 2011 Workshop hosted 661 participants, including 217 North American educational institutions (USA 151, Canada 55, International 11), 38 exhibitors and 304 student recruitment agents from 57 countries around the world.

These agents must pass a rigorous screening procedure in order to attend; among other things, they must submit detailed references from North American partners, and provide information on the number of students they have sent to North America in the last year.

The top Agent countries represented were: China, India, Russia, Brazil, Mexico, Colombia, Ecuador, Saudi Arabia, Canada, Turkey, Germany, UK, Vietnam, Ukraine, Kazakhstan, Uzbekistan and Nigeria.

Access to high quality student recruitment agents is not the only reason why a large and increasing number of educators choose to attend ICEF events; participants at these workshops also benefit from market intelligence seminars and informal networking occasions, which provide market intelligence and insider tips for the critical edge in international student recruitment.

As part of the alliance with ICEF, CA ETEC attends the ICEF North America workshop as an exhibitor, which allows us to draw attention to our members and promote California as a study destination to hundreds of highly professional educational agents.

In addition, CA ETEC’s arrangement with ICEF allows us to provide participating institutions from California with advantageous pricing discounts.

The 2012 ICEF North America Workshop – Miami, will take place at Loews Miami Beach Hotel from December 02 – 04.

For more information on ICEF events go to www.icef.com, for special pricing available to CA ETEC members, contact Diana Forman at dforman@icef.com

CA ETEC to introduce the Vietnam Education and Training Center(VETEC™) at the 2012 NAFSA Conference- A new model for expanding student recruitment and exchange

California ETEC will be introducing VETEC™ at the 2012 NAFSA Conference in Houston, Texas.   The Vietnam Education and Training Center(VETEC™) is a collaborative partnership with the U.S. Department of Commerce, International Trade Administration, to provide U.S. education institutions an in-country marketing platform to begin or expand student recruitment efforts  in Vietnam.   VETEC™ will offer many advantages to schools seeking to pro-actively engage the Vietnam market including:

  • Prime Office location in Ho Chi Minh City
  • Timely market research and intelligence gathering
  • Bi-lingual, experienced staff
  • High impact branding and promotions
  • Exclusive promotion of U.S. Education and Training

VETEC™ does not accept commissions for student placements and offers an alternative recruitment strategy for schools limited to-date with either working through study agents or participating in high-cost, low yield study fairs.

Please visit our booth,  # 1311

http://acsearch.nafsa.org/exhibitors.aspx

 

Recruiting Students in Thailand- Fall Event Package in Bankgok, October 26-28th, 2012

OCSC Fair in Bangkok, Thailand

For the eighth consecutive year,  California ETEC( CA ETEC) is cooperating with the Thai Government,  Office of Civil Service Commission(OCSC) to coordinate a US presence and to maximize effectiveness of participation in the OCSC International Education Fair,  October 26-28th.  This annual event in Bangkok draws more than 25,000 student attendees and provides the opportunity  to meet individually with Thai Scholars ( top students granted full-ride scholarships from various Thai Ministries).

Full Support Package includes:

  • Individual appointments with Thai Scholars
  • Exclusive Study Agent Networking Event- pre-set meetings with TIECA study agents
  • Booth Registration
  • Localization package( including booth graphics and Thai-English interpreters)
  • Literature facilitation and other on-site logistical support

A follow-on promotion in Vietnam supported by CA ETEC’s VETEC Center                         ( www.vetecusa.com) is also available to U.S. schools.  

For further event details and registration please contact: info@vetecusa.com 


Beyond the money trail! U.S. schools should consider long-range internationalization goals before expanding foreign student recruitment efforts.

California ETEC awarded President's E-Award for Exporting Excellence

An ever growing number of academic and vocational schools  in the United States are seeking to  test the international student recruitment waters,  largely driven by the need to make up for budget shortfalls and seek “full freight” tuition revenues paid by foreign students.   This is not a surprise as international student recruitment is a big business- bringing more than $20 billion a year into the U.S. economy.

While the allure of increased revenues is enticing,  California ETEC has learned repeatedly that U.S. institutions seeking to expand student recruitment efforts must first establish a longer range internationalization vision for the campus in order to succeed with the more narrow goal of increasing foreign student recruitment.    Some of the common traits of schools succeeding in expanding campus-wide internationalization efforts are documented below.

Key success factors for sustaining international student recruitment success:

  • Historical commitment by the host institution to grow international student population, including ongoing funding and staffing support
  • Campus-wide commitment to support internationalization efforts include faculty participation in exchange and study abroad programs
  • Strong integration of Intensive English Programs(IEP)  on or nearby campus
  • Strong student services in-place to support international students, including affordable housing
  • Leveraging diverse community populations and strong diasporas of emerging markets

California ETEC provides strategic consulting services for U.S. institutions seeking to develop long-range plans to expand international student recruitment and campus-wide internationalization.